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How is Your Site Performing?

Is it fast enough? Are visitors finding what they’re looking for?

Your web site is part of your sales team. Like any important part of your salesforce, you need to monitor performance and tune it if it’s not performing adequately.

Most companies deploy their web sites and sit back, assuming that it’s working for them. But what if your visitors click away before they fully understand what you can do for them?

If you don’t engage them in a few seconds, they go back to the search results and look for another site.

Would you even know?

Tuning a web site includes:

  • Monitoring page load times.
  • Monitoring users journey through the site
  • Recording how long they spend on the site
  • Understanding what they find interesting
  • Changing poorly performing pages
  • Simplifying the engagement/buying/contacting process

Collecting information and reporting on performance means you can adjust and refine your most important sales tool. It sets you up to turn your web site into your high performance sales asset.

We build sites that perform quickly and we analyse performance constantly to ensure that visitors are leaving when they’ve achieved what they came for.

If you’re not convinced your site is performing for you, call us for a free consultation. We can analyse many aspects of your site without special access.

  • 53% of mobile users abandon sites that take longer than 3 seconds to load. (Google)
  • A 1-second delay in page load time can decrease conversions by 7%. (Unbounce)
  • The top 10% of performing websites load in 2.4 seconds or less. (WebPageTest)

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